SYDNEY, Australia — 17 February, 2026 — Playwise HQ, the AI-native competitive intelligence platform for B2B sales teams, today shared new customer results showing how Airgentic, a high-growth agentic AI SaaS company, improved competitive execution and scaled battlecard creation in a rapidly evolving market.
Airgentic builds conversational AI for customer support and sales, operating in a category where competitors emerge quickly, buyer expectations are high, and competitive narratives shift constantly. As competitive evaluations became more frequent and more sophisticated, the team needed a scalable way to maintain accurate positioning, objection handling, and win/loss insight across an expanding landscape.
“Before Playwise HQ, creating battlecards took us days, sometimes weeks,” said Archie Hooper, Co-Founder and Head of Sales at Airgentic. “Now, we spin them up in minutes. It’s saved us countless hours and made it easy to keep everything fresh and relevant. We now have battlecards we can actually use — and it shows in the win rate.”
Scaling Competitive Enablement in Fast-Moving AI Markets
In categories like AI SaaS, competitive pressure is constant. New entrants appear regularly, positioning changes quickly, and buyers evaluate vendors side-by-side with increasing scrutiny.
Yet many sales organisations still rely on outdated battlecard workflows – static documents, scattered competitor notes, and manual research – which often leads to inconsistent messaging and battlecards that quickly become stale or untrusted by the field.
Airgentic needed a competitive intelligence system that could keep pace with the market and improve over time, rather than falling behind.
Why Airgentic Chose Playwise HQ
Airgentic selected Playwise HQ for its ability to combine AI-powered battlecard generation with continuously evolving sales-sourced intelligence.
Key factors included:
- AI-driven scalability, enabling rapid creation of competitor battlecards without heavy manual effort
- A centralized source of truth, replacing fragmented competitive knowledge across documents and inboxes
- Intelligence that compounds with every deal, capturing real-world insights and strengthening competitive guidance over time
“Before Playwise, we were flying blind on why we were winning or losing deals,” Hooper added. “Now we can spot patterns, adjust our messaging, and lead with real insight – not just gut feel. It’s changed how we compete.”
Measurable Results: Faster Creation, Broader Coverage, Stronger Deals
Airgentic saw immediate impact after adopting Playwise HQ.
Within hours, primary competitors were set up automatically using Playwise HQ’s AI battlecard engine, allowing the team to start from structured competitive foundations rather than blank pages.
Key outcomes included:
- 80% reduction in time required to create new competitor battlecards
- 3× increase in competitor coverage without added overhead
- Clear improvements in competitive win rates and late-stage deal confidence
With stronger competitive clarity, sales conversations became more consistent, more confident, and grounded in real buyer feedback rather than assumptions.
“We stopped reacting to competitors and started anticipating them,” Hooper said. “That shift alone changed the quality of our sales conversations.”
About Playwise HQ
Playwise HQ is an AI-native competitive intelligence platform that helps B2B sales teams create, manage, and continuously update competitor battlecards and sales-ready competitive insights. By combining AI-powered battlecard generation with sales-sourced intel and win/loss learning, Playwise HQ enables revenue teams to sell with confidence in competitive markets.
To read the full Airgentic customer story, visit: